Officina Profumo Farmaceutica di Santa Maria Novella

Dublin, Ireland


Dublin has a gem thanks to the owners of Parfumarija, Officina Profumo Farmaceutica di Santa Maria Novella.  If you are unaware of the historic Florentine brand, here is a small introduction…

First founded in 1221 by Florence’s Dominican Friars as an apothocary, it produced soaps, colognes, herbal remadies and smelling salts. After four hundred years in operation, it finally opened its doors to the public in 1612, now with a strong foundation and following. Today the original pharmacy is open for visitors and runs as store, where you can buy all kinds of scented goods- a particular favourite of mine is the scented wax bars set with rose petals for your wardrobe.

Today SMN is dotted across the world, with locations in North America, Europe, Asia and Australia. The most recently opening has been in Dublin, Ireland, where it was brought over by Parfumarija owners, Marija Aslimoska and Brendan Coyle. It is situated next door to Parfumarija in the Westbury Mall, Clarendon St.

If you are interested in trying the products, or have yearned for them after a visit to Florence, now is the time to head to Dublin!


Address: 26 Westbury Mall, Clarendon Street, Dublin 2, Ireland.

Opening hours:  Monday- Thursday 10.00am-6.00pm

Tel:  (01) 675 0937


Graphics:  Marija Aslimoska in the Dublin branch of Officina Profumo Farmaceutica di Santa Maria Novella.